Interest Media owns and operates several properties that can help publishers and advertisers with sweepstakes and co-registration offers, as well as other forms of lead generation.
‘Digital Marketing Strategies’
For advertisers, the end of third-party cookies appears to be more of an opportunity than a significant setback
The combination of changing consumer behaviors and technological advances is reshaping the content marketing landscape for 2024.
2024 in digital marketing seems to be trending more towards using AI to create personalized experiences for users. Are you ready?
Data storytelling puts a human perspective on the increasingly complex volume of information that confronts us in the digital era and brings us back to our evolutionary roots through simple stories.
Discover how email, SMS, social media, and omnichannel marketing performed in 2023, dissecting their impact across demographics. Get ready for 2024 with this comprehensive overview.
Both the customer and brand benefit from an omnichannel marketing strategy. Elevate interactions with a focus on experience, needs, and collaboration.
Learn a step-based method for scaling up your customer acquisition strategy
An audience-centric approach to marketing is a user-first strategy. Learn how to understand your audience to deliver personalized experiences.
With co-registration, typically, leads are negotiated on a cost-per-lead basis. For performance-based marketing, this type of pricing model makes these leads efficiently priced.